From overwhelmed to organised with just 2.5 hours Admin Support a week

Case Study
Written By Naomi Bowden

When Yvette, (Managing Director of Clarity Jane Marketing and Founder of Yvolution) first came to me, she was already successful, but stretched thin. She was doing all the things - emails, scheduling, invoicing, planning - but barely had a second to think. It wasn’t just busy; it was unsustainable.

She had been holding off on outsourcing for years - “I used to think, ‘It’s easy for them to outsource - they’ve got more cashflow, more support, more everything.’ I told myself my processes were too messy, that no one could understand the way I work.”

The result? She was constantly in her inbox, playing diary Tetris, scrambling for travel details the night before events, and battling an invoicing system that drained her energy every month.

There was no room left for strategic thinking - or breathing space.

After a breakthrough moment while reading Buy Back Your Time, Yvette realised what she actually needed was an admin sidekick - someone who could help her clear the noise so she could focus on her strengths.

That’s when we started working together.

We agreed on a lean and intentional setup: 2.5 hours per week, focused on Improving the areas that create the most friction in her business.

Here’s how we made those hours count:

  • Inbox Management
    I took over her email triage, making sure she never missed anything important, while removing the pressure to stay constantly reactive.

  • Diary & Travel
     I handled scheduling, client bookings, and travel logistics, so her calendar worked smoothly without the daily back-and-forth.

  • SOPs from Scratch
     Using simple Loom recordings, I turned her internal processes into clear, repeatable SOPs - helping her bring more consistency to the business.

  • Invoicing Support
     I overhauled her monthly invoicing routine, prepping everything so she could review and send from Xero without the usual drama.


But it wasn’t just about admin. It was about emotional bandwidth. Energy. Mental clarity. Finally creating space to lead.

 

“I didn’t have to be in my inbox all day, reacting. I could finally plan ahead, think clearly, and focus on what I do best.

Eloise is contracted for just 2.5 hours a week with me, and it’s mind-blowing how much that’s changed my life. I know I’ll never miss anything important, and I can finally carve out time to work ON the business, not just in it.”

 

With just a few hours of support, Yvette was able to make big shifts: she moved several clients to retainers, improved cashflow forecasting, and most importantly, started thinking more strategically about her role as a business leader.


“All in all, I wish I’d done this sooner. I wouldn’t be without Eloise now - and I’m planning to increase those hours later this year.”

Is this you too? You’re spinning all the plates, keeping the business going, responding to everyone’s needs, and holding it together behind the scenes. But if you’re honest? You’re exhausted.

You’re tired of being the one who remembers everything.

Tired of the constant switching between client work, inbox chaos, and late-night admin.

Tired of feeling like you should be able to do it all, but deep down, you know it’s not sustainable.

Here’s the truth: you don’t need to work harder. You don’t need to be more organised, or wait for the “right time.”

You just need the right kind of support - someone who gets it, slots into your business seamlessly, and quietly takes weight off your shoulders so you can finally breathe again.

This doesn’t have to be so hard.

Let’s talk about what support could actually look like for you - and how we can make space for the version of your business (and life) you’re craving.

Naomi Bowden